JSK Etiquette Consortium trains Journalists on business etiquette, professional image management

L-R: Deputy Editor, Weekend BusinessDay, Mrs. Funke Osae-Brown; Chairman, JSK Etiquette Consortium, Mr. Seni Adetu; Chief Executive Officer, JSK Etiquette Consortium, Mrs. Janet Adetu, and Editor, Thisday Sunday Newspaper, Mr. Tokunbo Adedoja during the MasterClass on Executive Finesse for Journalist in Lagos. 

By Oluwagbenga Bankole
Leading etiquette and protocol firm, JSK Etiquette Consortium recently held a one-day master class on etiquette, civility and cultural diversity for media practitioners in Lagos. With the theme, Executive Finesse for Media Practitioners, the programme equipped participants drawn from print and electronic media with the ‘panache advantage’ by strengthening their understanding of manners, poise, image and style in relation to their personal brand.

Interactive teaching techniques that include demonstrations, role plays and questions and answers sessions were used to enhance the learning process during the training session; thus dispelling passivity, stimulating response and animated discussions during the training session.

In his welcome address, Mr. Seni Adetu, Chairman, JSK Etiquette Consortium, said “The importance of business etiquette cannot be overemphasized because it helps professionals to reflect confidence, build inter-personal skills, strong relationships and prevent misgivings with important stakeholders. Considering that media practitioners work on the scene of events of local, national and international importance, this training session will enhance their civility, cross cultural sensitivity and professionalism.”

The session was facilitated by Mrs. Janet Adetu, Chief Executive Officer, JSK Etiquette Consortium. A chartered accountant, brand analyst, certified corporate image and business etiquette consultant, Mrs. Adetu was trained and certified by the prestigious Protocol School of Washington amongst many other institutions as a corporate business etiquette and international protocol expert.  She also currently hosts a radio program-“Etiquette with Janet” on Beat 99.9 fm and Classic fm 97.3.

Explaining the reason for the programme, Mrs. Janet Adetu, said, “We recognize the media as a major stakeholder that supports small, medium-sized and big businesses ensuring their success. In return, we have decided to support media practitioners to become more successful and distinguished by enhancing their overall understanding of manners, poise, image, style and personal branding. The goal of this training programme is to polish the professionalism of media practitioners, and to enhance their interpersonal skills to make them operate at their personal best.”

On his part, Mr. Seni Durojaiye, a senior media specialist who was part of the training programme commended JSK Etiquette Consortium for investing in improving the business etiquette skills of media practitioners. “In no small measure, this executive finesse training provides insight into what one is currently doing well and areas to develop in order to maximize one’s effectiveness as a compliant and 21^st century professional.”

Mr. Durojaiye recommended that all professionals, especially ambitious ones seeking to rise to the top in their chosen career, must take the time to attend some of the JSK Etiquette Consortium workshops.

JSK Etiquette Consortium is the leading Nigerian etiquette and protocol firm, with a vision to becoming the most admired etiquette consulting company in Africa. The firm is committed to helping corporate organizations, professionals, expatriates, diplomats and individuals, to enhance their professionalism, exhibit world class behavioral changes, improve their social grace, master their soft skills and polish their image, style and executive presence. JSK Etiquette Consortium facilitators have extensive experience in protocol, etiquette, civility and cultural diversity, and have conducted interactive leadership development seminars, impression management workshops and etiquette boot camps in Lagos, Nairobi and London.    

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